Monthly Archive: August 2011
This was a question asked by my 10 year old daughter this summer while swimming in our pool. Believe it or not this prompted a two week long conversation among folks who were at our house that weekend. (there are also 37M...
Much attention is paid to Facebook and Twitter as a communications method with external customers. Rightly so, since between them they have quite a few subscribers. Often missing from the conversation is how social media tools can help companies develop better prodcuts...
In a recent post I discussed the difficulty in picking a digital marketing strategy without having first looked at your analytics. But once you know the numbers, what do you do? Which Digital Marketing Channel Should You Lead With? It may be...
This is the question I get on consulting and job interviews for digital marketing or ecommerce. “What is the first thing you’ll do” to fix my problems. In 90% of the cases, until you sign and NDA or they offer you the...