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 Like all social content, it is best to mix your promotional material with a healthy amount of content that is of significant interest to your audience. If as part of your Internet strategy you’re writing a blog about audio equipment, a minimum of 60% of your posts should be about the technology and music that [...]  There is no doubt that the Facebook like button can help your social media efforts. However there are times when it is not the best choice for your site. B2C vs B2B Sites Facebook Like buttons work great for B2C sites, especially sites that have popular products, or products that have an emotional attachment for the consumer. [...] What is Affiliate Marketing? Affiliate Marketing is a cost per action marketing program that leverages other websites and their marketing efforts (the Affiliates), to drive traffic to your site and create a desired action, be it a sale, download or other measurableaction. It is also referred to as Performance Marketing as the Affiliates are only paid [...] No company should be optimizing their website for search engines. Last time I checked, not a single search engine has every purchased a product or service from any business I’ve run. No search engine has given a personal endorsement to a friend or become a lifetime customer. Yes it is important to rank high in [...]  Who is Sombrero Man? A young guy who basically walks everywhere in Flanders and Roxbury NJ wearing a sombrero. He is everywhere, always walking and happy to share a smile and even take a picture with you and your friends. If asked he will give you his bio and be happy to talk to you. Judging [...]  Many companies spend a lot of time watching what is said about them on Facebook. Some companies spend time looking on Twitter. Beyond Facebook and Twitter most companies pay little attention to managing their online reputation. Note this example of a company who had 4 out of 5 bad reviews via Google Maps. Steps to Managing [...] I just got the latest newsletter from Netelixr, a Search company owned by my friend Udayan Bose. The title was Making the Second Half of 2011 Count With Google Panda. Pointing out that there are only 67 days till back-to-school and 6 months to the holiday season, the main message is getting your site SEO [...]  I’m sure by now everyone knows the importance of mobile. Making your web site mobile ready is something that should at least be on your to-do list. Sure, it is expensive and time consuming to make your site mobile, but even if your site is not mobile ready, your blog can be. Make your Blog Mobile [...] |
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Copyright © 2012 Nick Valente - All Rights Reserved Nick Valente is an e-Commerce and Digital Marketing Expert with over 16 years experience. He lives with his family in Northern New Jersey, and is available for full time employment. |
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