Tagged: Advertising

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AI & IoT will Change the World Sooner than you Think

AI, artificial intelligence has made great leaps in the past few years and is poised to make greater leaps in the very near future. Two articles by Vivek Wadwa drove home that point for me this week. The sentence in a recent...

DIgital Social Media Measurement 0

Measure What Matters in Digital Media

You have your digital campaign performance deck prepared, you go to meet with your CEO and she asks, “how many sales did we make?” You know that answer but your campaign wasn’t geared toward sales, it was geared toward engagement. At this...

Facebook Twitter Boxing 0

Facebook vs. Twitter – Which is Better for Companies?

Facebook and Twitter are a great way to engage and inform your customers in social. So can Pinterest, Instagram and a hand full of others, but the two big handles each have soemthing the other, and others do not. Facebook Facebook has...