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Disclaimer

Nick Valente is fully responsible for the content of this site. The opinons expressed are that of Nick Valente and do not represent his employeer or any of it's associated companies.

How Many Friends Can you Have?

No matter how hard I try I keep coming back to the thought that marketers are over relying on Facebook and Twitter. Yes it’s great that we can put their widgets on our sites and it makes us feel good that we have all these friends on our fan pages. Questions keep popping into my head.

How much [...]

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Is Facebook AOL 2.0?

insights-facebook

Remember when AOL was ruling the world as the undisputed online champ? Me too. The number of subscribers they had was just too great for them to fail. That is being said about Facebook today. How long before Facebook’s mounting Privacy missteps or some disrupting technology knocks them off. Look at this chart from Google [...]

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Explain Your Facebook Policy

privacy

With the advent of Facebooks new venture into capturing and sharing as much information as they can, you will need a strategy to inform your users how you connect to Facebook and what you do with this information. Do you need a Facebook Policy?

Using Facebooks new tools

With Facebooks new tools you can add lots of [...]

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Easy Optimization, RSS Feeds

Everyone talks about how hard it is to optimize their websites. No one has the time or the ideas as to what do without adding additional resources to call bloggers and other websites to get them to write about your product or service. Yet it is amazing how many websites, large and small don’t use [...]

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The coming Social Media backlash

Time for a little drama. In a great post by Jeremiah Owyang we see how Levi’s used new Facebook tools to populate a shopping cart on Levi.com with recommendations from friends using Facebooks’s new social tools. This is very good for marketers. It remains to be seen how great it is for consumers. With Facebook [...]

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Social Media - It's Not Just Facebook

April 2010- Recent events have seen Facebook make yet another round of privacy changes and their traffic dipped in January for the first time in recent history. Is it the beginning of new growing pains or a leveling off? With all the new tools Facebook offers marketers it’s easy to get caught up in the [...]

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