Category: Social Media

Site of the Week – Giggle.com 1

Site of the Week – Giggle.com

I only do a site of the week when I see something I really like, or is a real disaster. This week it is a site that I really like. It does almost everything right. Giggle.com is a small national chain of...

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SEO – It’s All Relative

In probably one of the best inforgraphics on Search Engine Optimizaiton, SearchEngineLand.com shows the importance of all the major factors at work to create a perfect storm, for a high page ranking site. The following chart shows all the major aspects of...

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When Not to Use the Facebook Like Button

There is no doubt that the Facebook like button can help your social media efforts. However there are times when it is not the best choice for your site. B2C vs B2B Sites Facebook Like buttons work great for B2C sites, especially...

Will iOS5 Cause a Twitter Explosion 0

Will iOS5 Cause a Twitter Explosion

According to a study released on June 1, 2011 ┬áby Pew Research 13% of Americans use Twitter. About half of these use thier phones to access the micro-blogging service. Ok that’s a lot of people right? Twitter on iOS5 So what happens...

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Selling High End Products Online

Having come from a high end consumer electronics company, I’ve had may discussions on how to best present them online. Today I’d like to highlight a site that does a superb job at mixing beautiful product shots, tangy product descriptions and┬ástories, and...

Online-Retail Integration for Surveys, Done Well 0

Online-Retail Integration for Surveys, Done Well

Lots of companies integrate their online and retail efforts, some with more success than others. On a visit to Dunkin Donuts this morning I got to experinece their effort first hand. What was DD trying to accomplish and how did they do?...

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Give Customers The Power

One of the best aspects of social media is the power it gives consumers. The power to decide how and what they want you to communicate to them. In an email I received today from SAM’s club they did just that. Connect...