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 Yesterday I received a Roku 2 XD as a gift. In the past I’ve had a WD Live digital media player and thought it was great. I was of course excited and went downstairs to set it up on my non-connected TV. The initial setup went smooth enough with the following exceptions: Computer Required – The [...]  This mornings post seems even more justified now that Amazon has unleashed the $199 Kindle Fire. They should have called it the Kindle Storm because it will take the world by storm. Apple cutting back on supply orders for the iPad may be a sign that they are expecting a battle. Given the rapid sell out [...]  Bed Bath & Beyond is the lone home goods retailer since Linen’s and Thing’s folded a while back. They have a great selection of products, sometimes at fantastic prices. I’ve always thought the stores were a bit crowded in an old fashioned hardware store kind of way. Not that this is a bad thing. Just [...]  Email marketing is alive and well. In fact as I mentioned in a recent post on email mistakes , Website Magazine states that Email is responsible for 56.8 percent of traffic arriving at the shopping cart and 67 percent of the conversions. There are several area’s in which companies miss opportunities to increase loyalty, and increase [...]  Having come from a high end consumer electronics company, I’ve had may discussions on how to best present them online. Today I’d like to highlight a site that does a superb job at mixing beautiful product shots, tangy product descriptions and stories, and a beautiful, simple site design. GiltTaste.com A Sense of Special GiltTaste.com is a high end food reseller. [...]  It’s 5/6/2011, a Friday night at 10 pm on the East coast. Google constantly experiments with the SERP page to increase its performance metrics, and tonight I seem to have stumbled on to one. Look at the two examples below taken just 10 minutes apart from each other. What I’m assuming is the test one on [...]  Reading Jill Whalen’s lastest email newletter and one of my favorite topics came up. How well do search engines index Flash sites or Flash on sites. I always tell people that if they really want interactivity on their sites there are other ways to accomplish this including JQuery. Unfortunately marketing departments everywhere are still madly [...] 
Image by Getty Images via @daylife Usability is a critical factor in website conversion so making your site as user friendly as possible should be an ongoing, never-ending goal. Best Buy is my first site of the week. Here’s why. Large easy to read navigation with fewer than 8 items |
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Copyright © 2012 Nick Valente - All Rights Reserved Nick Valente is an e-Commerce and Digital Marketing Expert with over 16 years experience. He lives with his family in Northern New Jersey, and is available for full time employment. |
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