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Disclaimer

Nick Valente is fully responsible for the content of this site. The opinons expressed are that of Nick Valente and do not represent his employeer or any of it's associated companies.

Measuring Your Websites Internet Strategy Initiatives

ruler

Most companies these days have websites. If you have an ecommerce website it is fairly easy to determine your measurement points; Traffic, Conversions and Average Order Size T/C/A.  With these three metrics you can determine quite a bit. But if you’re not an ecommerce site it is not as straight forward.

Determining success for a non-ECommerce [...]

Building an Interent Strategy

Your first Internet Strategy
Most folks think that an Internet strategy is solved by simply having a web site. You know, build it and they will come. Well even if they do come what will they do when they get there and what will your company get out of it. Even very good websites that are [...]